For indie authors & creators

The print partner for indie books, decks, and creator products.

Books, decks, and notebooks that look like they came from a publishing house — without the print run that needs a warehouse.

Paperbacks and hardbacks. Playing cards and oracle decks. Notebooks, journals, and zines. Whether you're shipping a first novel, a Kickstarter card deck, or a small run of branded notebooks, we print short runs at bookshop quality — and let you reorder when sales prove the demand.

See recommended products

The numbers

Why this sector matters — in figures.

£7.2bn

UK publishing industry revenue in 2024, with fiction up 18% on the year^[2]

Publishers Association, Publishing in 2024

$220m

raised on Kickstarter tabletop in 2024 across 5,314 funded projects, with an 80% campaign success rate^[3]

Kickstarter year-in-review, 2025

+53%

year-on-year jump in median self-published author income, to $12,749^[4]

ALLi Indie Author Income Survey, 2,261 authors, 2023

01 / argument

The creator economy is going physical.

Goldman Sachs estimates the global creator economy will reach $480bn by 2027, roughly doubling in four years. The smart creators in that wave aren't relying on platform algorithms — they're shipping merchandise their audience can hold. A book, a deck, a notebook with your name on the spine carries weight that a download never will.

$480bn
projected global creator economy by 2027 — physical products are how creators escape platform risk^[5]
Goldman Sachs Research, 2023

02 / argument

Consumables get reordered. Posters don't.

There's a quiet truth in self-publishing: the same customer who buys one art print buys one. The same customer who buys a notebook comes back when it's full. Designing for a consumable — a journal, a flashcard set, a workbook companion to your course — builds repeat revenue into the product itself. Print-on-demand makes the experiment cheap.

03 / argument

Cards, decks, and collectibles.

Playing cards, tarot and oracle decks, flashcards, recipe cards — formats that let you turn an idea into something that feels collectible. A deck of 78 cards is harder to copy than a PDF, easier to gift than a download, and (judging by Kickstarter) something people back enthusiastically. We print on proper card stock, with custom tuck boxes, in runs from 50 upwards.

04 / argument

Print-on-demand vs offset — when each makes sense.

For most indie creators, the maths is simple. POD wins until you're past roughly 1,000–2,500 units, after which offset's per-unit cost takes over. That covers a huge proportion of indie book launches, deck Kickstarters, and notebook product runs — you can prove demand, iterate the design, and only commit to a longer print run when the numbers say so.

Where we fit

The products this sector reaches for first.

Spotlight 01

Paperback Books

from £4.80 · 120-page A5 paperback

Bookshop-quality paperback, perfect-bound with a full-colour cover. From a single proof copy through to launch runs, with reorders when reviews land and sales kick in.

A6 to A4 · Next day available

Bookshop-quality paperbacks. Perfect bound with a full-colour cover.

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Spotlight 02

Playing Cards

from £8.90 · 52-card poker deck

Custom-printed decks with a branded tuck box — for tabletop games, oracle decks, flashcards, or anything that turns content into a tactile, giftable object.

Poker size · 52+ cards

Custom playing cards with your own designs and box.

Configure

Often ordered together